Generative Engine Optimisation

Your customers
are asking AI.
Is your business
being recommended?

Discover how your business appears across AI-powered search, where competitors are gaining visibility, and what you can do next.

Evidence-led insights. Clear recommendations. No inflated promises.
A new perspective on your online presence
AI visibility overviewDEMO DATA
ILLUSTRATIVE PRACTICE

Willow Dental

20 prompts · 2 AI platforms · 40 responses

40/ 100
AI visibility score
A starting point for clarity.

Recommended in 16 of 40 example responses.

Recommendation frequency% of responses
Oak Dental68%
Westbridge Smile Studio65%
Willow DentalEXAMPLE40%

An opportunity worth exploringClearer treatment information could address gaps in specific patient enquiries.

Explore the illustrative report
+Illustrative report — demonstration data only.+
Understand your visibility across
ChatGPTGemini
The discovery landscape is changing

Being searchable is one thing.
Being recommended is another.

A potential patient asks an AI assistant, “Which dentist should I choose near me?”

They receive a shortlist, an explanation and a place to start. If your practice isn’t part of that answer, it helps to understand what is being shown instead.

We make those answers visible, giving you a documented starting point for better decisions about your online presence.

Understand the process
A clearer view of the whole picture

Less guesswork.
More useful answers.

An AI Visibility Audit looks beyond a single search to understand how your business appears in real customer journeys.

Explore the audit
01

Your visibility

See when your business is recommended, mentioned or missing from relevant AI answers.

02

Your competition

Understand which other businesses appear and where they receive more recommendations.

03

The information behind it

Examine how your business is described and the sources AI tools cite, where available.

04

Your next steps

Turn the findings into a prioritised set of practical actions for your online presence.

Approximately 20 realistic customer prompts, tested across selected AI platforms. Scope agreed around your business.

From questions to clarity

Your visibility. Your next steps.

A tailored audit and a focused action plan for your business.

01

Your audit

Understand how your business appears in AI search, how competitors compare and where the gaps are.

02

Your action plan

Receive prioritised recommendations to help you decide where to focus your time and investment.

A closer look at how it works
See what clarity looks like

Useful insights.
A practical way forward.

Your audit connects the dots between AI responses and your next business decisions. Explore a fictional dental practice report to see the format.

  • An at-a-glance visibility overview
  • Competitor comparisons
  • Prompt-level evidence and findings
Explore the sample report

Illustrative report — demonstration data only.

THE REPORT, AT A GLANCE01 / OVERVIEW
AI visibility overviewDEMO DATA
ILLUSTRATIVE PRACTICE

Willow Dental

20 prompts · 2 AI platforms · 40 responses

40/ 100
AI visibility score
A starting point for clarity.

Recommended in 16 of 40 example responses.

Recommendation frequency% of responses
Oak Dental68%
Westbridge Smile Studio65%
Willow DentalEXAMPLE40%

An opportunity worth exploringClearer treatment information could address gaps in specific patient enquiries.

Explore the illustrative report
Focused expertise. Broader possibilities.

Built with dental
practices in mind.

Our initial focus is independent dental practices and dental groups in the UK and US. We understand the value of being considered when a patient is choosing care.

Local questions. Meaningful visibility.

From family dentistry to specific treatments, we build a prompt set around your services, location and the questions patients ask.

In a different industry?

The same questions matter to other service businesses. Let’s discuss your market and whether an audit is a good fit.

Tell us about your business
Good questions. Honest answers.

Let’s make
things clear.

Still have something on your mind?

Get in touch
01What is Generative Engine Optimisation (GEO)?

GEO is the practice of making business information easier for AI-powered search tools to find, interpret and use. Our starting point is an audit: observing how your business is represented in responses to relevant customer questions, then identifying evidence-led opportunities.

02How is this different from a traditional SEO audit?

A traditional SEO audit typically examines how a website performs in search results. An AI visibility audit focuses on the answers AI tools generate: whether your business is named or recommended, which competitors appear, and which sources are cited where available. The two approaches can complement each other.

03Can you guarantee that AI will recommend my business?

No. AI platforms control their own answers, and responses vary by prompt, location, settings and time. An audit provides a documented snapshot and prioritised recommendations. It does not guarantee inclusion, rankings, enquiries or revenue.

04Do you only work with dental practices?

Dental practices in the UK and US are our initial focus. The methodology can also apply to other service businesses. Tell us about your business and we will discuss whether an audit is appropriate before agreeing a scope.

05What will I receive, and how much does it cost?

You receive a structured report covering the agreed prompts and platforms, recommendation and mention results, competitor comparisons, available citations, and prioritised next steps. Scope, delivery timing and the quote are agreed before work starts. Optional monitoring is scoped separately.

06Do I need to give you access to my website?

An initial audit can be based on publicly available information and a discovery conversation. We do not need website administration access to observe AI responses. Any later implementation work would be separately agreed.

A clearer picture starts here

Find out where you stand.
Know what to do next.

Start with a conversation about your business and the questions your customers are asking.

Request an AI Visibility AuditNo pressure. No promises of guaranteed placement.